Tarun Rai, the Executive Director of Strategic Initiatives at Wunderman Thompson APAC, is bidding farewell to the advertising industry in India after an illustrious career spanning three decades. During his tenure at Wunderman Thompson, Tarun has taken on various roles, showcasing his versatility and expertise.
Tarun embarked on his journey with the company in 1988 as an ambitious Account Executive. His dedication and talent propelled him through the ranks, and by 2002, he assumed the prestigious position of Managing Partner at JWT. Following this, he explored the realm of Media before returning to JWT as the Group CEO for South Asia.
Under his leadership, the agency experienced remarkable growth by diversifying its capabilities, fostering enhanced collaboration between the agency and its clients, and attracting renowned national and international brands.
Tarun played a pivotal role in the merger between Wunderman and JWT, a significant milestone in the agency’s history. Subsequently, he took on the role of Chairman and Group CEO for South Asia, where he displayed exceptional leadership skills and successfully guided the organization through the challenges posed by the pandemic.
Commenting on his career, Tarun Rai said: “I owe my career to Wunderman Thompson which provided me innumerable opportunities to grow. Over these years I have so many leaders of Wunderman Thompson and WPP to thank for placing their trust in me. It was an honor to lead exceptional teams in my different roles. Excellent professionals who made my job both easy and enjoyable. I am also indebted to all our clients who I have worked with over the last three decades, for their friendship and support. We partnered them in building some of the most powerful brands in the country. It has been an incredible journey – exciting, fulfilling and rewarding.”
In the early part of the previous year, Tarun Rai assumed the position of Executive Director of Strategic Initiatives, expanding his responsibilities across the APAC region. This role allowed him to contribute his strategic acumen and drive initiatives that positioned Wunderman Thompson as a leading force in the advertising landscape.
As Tarun Rai bids farewell to his remarkable career in advertising, he leaves behind a legacy of accomplishments and an indelible mark on the industry. His contributions have not only propelled the growth of Wunderman Thompson but have also shaped the advertising landscape in India and the APAC region as a whole.
“We would like to thank Tarun Rai for his leadership and contribution to Wunderman Thompson and the industry over the past thirty years. His leadership in India helped pave the way for great success for our agencies and we wish him a happy retirement” added Ewen Sturgeon, CEO, International, Wunderman Thompson.
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