Noise, a leading connected lifestyle tech brand in India, has appointed Gaurav Mehta as its Chief Marketing Officer to drive the company’s expansion efforts. Over the past year, Noise has experienced significant growth in both business and workforce, cementing its position as a market leader.
This appointment is part of the company’s strategic plan to maintain profitable growth and further strengthen its position in the market.
As Chief Marketing Officer, Gaurav will lead the marketing function and be responsible for devising strategies that drive brand building and revenue growth in the long run. He will work closely with the founders to identify key marketing opportunities, ranging from creative influence to marketing strategies.
With over two decades of experience, Gaurav has led the marketing function at several key organizations across various sectors, including technology, IT, and online gaming. He has been associated with well-known brands such as Yahoo, OLX, Car Dekho, and Zupee, where he played a significant role in building them into the powerhouses they are today. As an entrepreneur himself, he has a deep understanding of the challenges and timelines involved in nurturing fledgling companies and creating well-thought-out systems.
The appointment of Gaurav Mehta as Chief Marketing Officer will be crucial in Noise’s growth journey as the company continues to expand its reach and market share in India.
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Commenting on the new appointment, Amit Khatri, co-founder, Noise said, “As we scale up exponentially, our team of experts continues to grow as well. We welcome Gaurav to the Noise family. His rich functional experience and unique blend of business acumen and creativity is just the accelerator we need to venture from here. I am certain that with him joining the leadership team, we are primed for greater milestones.”
Sharing his views on his new role, Gaurav Mehta, chief marketing officer, Noise said, “I am thrilled to be a part of the dynamic team at Noise. Noise has established itself as a market leader in the smart wearable industry with an exceptional growth trajectory. With this new journey, I am confident I will put my knowledge and experience towards building a stronger brand connect.”