Goafest, a renowned annual festival for the advertising, marketing and media industry, is set to make a comeback in 2023. The event is co-hosted by The Advertising Agencies Association of India (AAAI) and The Advertising Club. Goafest 2023 is scheduled to take place from May 24th to May 26th at the Grand Hyatt hotel in Bambolim, Goa. One of the key highlights of the festival is the 54th edition of the ABBY Awards, which is recognized as South Asia’s Gold standard for creative excellence in advertising and has been honoring exceptional advertising campaigns for over five decades.
The festival is expected to draw in more than 2000 industry professionals from around the world, and will offer a diverse range of experiences including knowledge sharing, recognition, networking, and celebration.
Attendees will have the opportunity to attend presentations and sessions by leading industry experts, as well as participate in ten knowledge-sharing masterclasses, which is the highest number to date. Additionally, the festival is expected to attract more advertisers, leading to increased participation and engagement.
Announcing Goafest 2023, Prasanth Kumar, President, Advertising Agencies Association of India and CEO, South Asia GroupM said, “Goafest has cemented its position as the most admirable creative festival in South Asia that truly brings together the best of creative and marketing professionals. Our goal is to offer our industry colleagues three power-packed days of learning, engagement, interactivity and curiosity. We are confident that this year’s edition will be the biggest and best yet, leaving each attendee with valuable learnings and benefiting the industry as a whole.”
“Year after year, Goafest has evolved and innovated, making it the most relevant advertising festival in India. From knowledge-sharing sessions to exclusive speakers, we are certain of having guests from across the globe that will benefit the industry, especially younger professionals, this year as well. For the first time, various committees involving senior industry leaders have been formed thus making the event all-inclusive and broad-based for the entire advertising industry. We look forward to curating a festival that drives participation and empowers the fraternity thus positioning India as a sharper contender in the global advertising landscape.” added Jaideep Gandhi, Chairperson Goafest 2023.
Partha Sinha, president, Times of India group and President of The Advertising Club, further added, “We believe it is imperative that we celebrate the industry and Goafest enables us to do exactly this. The festival empowers the industry to push creative boundaries and think beyond existing possibilities. We look forward to another year of firsts at Goafest 2023 and encourage India’s creative economy to participate actively.”
Goafest 2023 promises to be an exciting and informative event that will provide attendees with valuable insights, networking opportunities, and a chance to celebrate outstanding achievements in the advertising industry. The Advertising Club and The Advertising Agencies Association of India aims to attract members of the advertising and marketing industry from India and South Asia to Goa in May 2023.